Artificial Intelligence and Innovation Management

Abstract and Poster Explanation

This research explores the role of Artificial Intelligence (AI) within systematized innovation, meaning structured and process-driven improvement within enterprises. AI can support various areas of innovation, including idea and process generation, identification of trends and insights, design, research and improvement of goods and services, management of organizational knowledge, and the measurement and analysis of innovation.

The poster shows that AI is an enabler, meaning a system that supports an enterprise, as it offers organizations the ability to generate and evaluate new insights for innovation, practice, and idea generation within the context of improved flexibility, responsiveness to disruptive innovation, and support for emerging creativity. AI can improve the quality of knowledge, evaluation, and creative practice within the organization.

In the context of the above, it can be acknowledged that innovation management is a human-centered process and that creativity, judgment, ethical awareness, and the ability to respond to changing situations and understand context are of utmost importance. A key focus of this research is that AI should support and improve the work of innovation management and teams, and should neither replace nor substitute for these roles.

The poster identifies potential risk areas, including insufficient AI training data, limited explainability, bias within AI systems, and user inexperience, as possible barriers to effective use. When employed with transparency, quality control, and human decision-making, AI can reasonably be expected to assist in the areas outlined above. AI, when used through controlled and quality-guided efforts, can improve the process of innovation, understood here as systematized creativity, and the overall balance of the enterprise. Improved creativity, flexibility, and innovation within the enterprise can be achieved, provided that these computing-guided innovation efforts remain aligned with ethics and sustainable value creation.